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Trademark Attorney Working With Clients in Brighton and Hove, East Sussex

If you're an entrepreneur, you know that protecting your intellectual property should be high on your list when it comes to safeguarding your company. However, as a successful business owner, you also know the steps and costs of filing a trademark in the U.S. can be expensive and arduous.

This conundrum can be even more overwhelming for new business owners who want to do everything possible to minimize the price of securing trademarks. They try to handle complicated tasks like trademark registration on their own, which can be a big mistake - especially when juggling the day-to-day tasks of running a business. You may be thinking, "But what about those set-it-and-forget-it services you can find online? All you have to do is plug in your info, and you're done." Using pre-made templates for trademark filing can be tempting, but doing so can leave you with inadequate protection and hurt you in the long run.

So, what is the easiest, most cost-effective route to consider that also minimizes legal risk? The truth is, before you spend money on an online filing service, it's best to consult with a trademark attorney working with clients in Brighton and Hove, East Sussex.

At Sausser Summers, PC, our experienced trademark attorneys can help you understand the trademark process step by step. We can even help with U.S. trademark filing, U.S. trademark responses, and U.S. trademark renewals at a price you can actually afford. That way, you can make an informed decision regarding your business without having to break the bank.

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Sausser Summers, PC: Simplifying the U.S. Trademark Process

Hiring an attorney can be a daunting task, but at Sausser Summers, PC, our goal is to make the process as simple and seamless as possible for you. That's why we offer a straightforward checkout service. First, you choose your flat fee trademark service and fill out a short questionnaire. Then, we will contact you within 24 hours to discuss the details of our service. From there, one of our experienced trademark attorneys will get to work on your behalf.

Using a trademark attorney for filing in Brighton and Hove, East Sussex, can significantly increase your chances of a successful registration. The U.S. government recommends hiring a trademark attorney to help with your application, and our team of trademark lawyers is dedicated to meeting your needs. In fact, we help ensure your application is filed correctly the first time so you can get on with your life and avoid legal risks.

At Sausser Summers, PC, we work closely with our clients to understand their needs and provide them with sound professional advice. We never offer incomplete services, such as simply filing for registration, because that would leave you open to legal risks. You can rely on us to handle your intellectual property matters, and our flat fee services can help protect your business in a simple, straightforward, and affordable way. It's really that simple.

In terms of filing a U.S. trademark, we provide an easy three-step process to protect your intellectual property:

1. You provide your trademark info to our team via an online form.

2. Our team performs a comprehensive trademark search. This search ensures that no other marks will prevent you from registering your trademark in the U.S. Once performed, we'll send you a legal opinion letter that details our findings.

3. Sausser Summers, PC, files your U.S. trademark application. We are then listed as your Attorney of Record on file. From there, we'll provide ongoing updates regarding the status of your trademark as it works through the registration process.

The bottom line? At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.

Online Trademark Attorney Brighton And Hove, East Sussex
The bottom line?

At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.

Do I Really Need a Trademark Attorney for Protecting My Business in Brighton and Hove, East Sussex?

It's not necessary to be a lawyer in order to apply for a trademark. Anyone can submit a trademark application to the U.S. Patent and Trademark Office (USPTO). However, registering a trademark involves more than just filling out a form. It's essential to conduct thorough research, accurately identify and clearly explain your trademark to ensure it receives adequate protection. And even after securing a trademark, you've got to monitor it consistently to make sure it's free from infringement.

The big takeaway here is that it's always a good idea to work with a trademark attorney to protect the intellectual property that you've worked so hard to establish. According to the Wall Street Journal, applicants are approximately 50% more likely to secure their trademark than people who file applications on their own. If your trademark application is rejected by the USPTO, you will need to revise and refile it, incurring additional filing fees. To avoid delays and extra costs, it is best to have a trademark lawyer help you get it right the first time.

Additional Benefits of Using a Trademark Attorney

Great trademark attorneys (like those you'll find at Sausser Summers, PC) will help with every step of filing and enforcing your trademark. Some additional benefits include the following:

Check to see if your proposed trademark is registered by another entity.

Conduct research to see if another business is using the trademark for which you're applying.

Provide advice and guidance on the strength of your trademark.

Draft and submit your trademark applications and application revisions.

Advice and guidance regarding trademark maintenance and protection.

Monitor the market for unauthorized use of your trademark.

Trademark enforcement to protect you against infringement.

 Online Trademark Lawyer Brighton And Hove, East Sussex

Curious whether our trademark attorney services are right for you and your business? Contact Sausser Summer, PC, today. Let's talk about what you need, and how we can help.

What About Online Filing Services?

Online services, can provide you with basic assistance in filing your trademark. However, they will never be a legitimate substitute for an experienced trademark attorney helping clients in Brighton and Hove, East Sussex.

 Trademark Attorney Brighton And Hove, East Sussex

Although online filing services offer a step-by-step process, they take a one-size-fits-all approach to preparing legal documents. Even their advanced service only provides basic attorney assistance in completing your paperwork and helping with minor roadblocks. Online filing services' disclaimer highlights the many limitations of its services, including the fact that communications are not protected by attorney-client privilege. In addition, online filing services cannot provide advice, explanations, opinions, recommendations, or any kind of legal guidance on possible legal rights, remedies, defenses, options, selection of forms or strategies.

In other words, online filing services can offer you the necessary forms and point you in the right direction, but they cannot customize their services to your specific needs or help you with serious complications that may arise.

For the most comprehensive trademark service and protection, it's always wise to work with highly rated trademark lawyers, like you'll find at Sausser Summers, PC.

Understanding Trademarks Over Time

Trademarks in the U.S. can last indefinitely, but did you know that clients in Brighton and Hove, East Sussex can file a trademark online, only to lose protection in some circumstances? Trademarks differ from patents and copyrights in that they do not have an expiration date. However, to prevent the cancellation of a trademark, you must maintain it. To ensure that your trademark remains protected, you must actively use it in commerce and renew it with the USPTO every ten years.

The Lanham Act tells us that "use in commerce" is the legitimate use of a trademark in the ordinary course of trade. In other words, you cannot register a trademark solely to reserve the rights to it in the future. In most cases, a trademark must be used continuously in connection with the goods or services it is registered for.

 Trademark Law Firm Brighton And Hove, East Sussex

Steps to Renew Your Trademark

Trademarks are registered with the USPTO and generally need to be renewed every ten years. However, there is one crucial exception that you should be aware of. Within the first ten years of owning a trademark, you must file for renewal between the fifth and sixth year from the date of your initial registration.

During this renewal period, you are required to submit a Section 8 declaration, a specimen that shows how the mark is being used, and pay the required fee. You can also apply for Section 15 Incontestability status, which can strengthen your trademark rights. This application, although not mandatory, can make it harder for others to challenge your ownership of the mark.

After the first renewal, which falls between the fifth and sixth year of ownership, the next renewal filing is due between the ninth and tenth year, and then every tenth year thereafter. In the ninth year you will need to file a Section 8 declaration, attesting to your use of the mark or excusable nonuse. You've also got to file a Section 9 renewal application before the end of the tenth year to keep your registration active.

It is worth noting that the USPTO provides a six-month grace period if you fail to renew your mark within the required time frame, but it is best not to rely on it. If you don't file within the grace period time limits, the USPTO will cancel and expire your mark.

By hiring trademark attorneys helping clients in Brighton and Hove, East Sussex, you can avoid the pitfalls and mistakes that can arise and cause you to lose your rights to the mark that represents it.

Losing Your Trademark Rights Through Abandonment

In the event that you stop using your trademark and have no plans to resume using it in commerce, it may be considered abandoned by the USPTO. This could result in the loss of your protective rights to the mark. Typically, a trademark is assumed to be abandoned if it has not been used for three years. However, you may be able to refute this presumption by providing evidence that you intend to use the mark again in the future.

Losing Your Trademark Rights Through Inappropriate Licensing

In addition to trademark abandonment, you should also be wary of improper licensing. It's important to remember that once you allow someone else to use your trademark, you must keep an eye on how they use it. You should monitor the products or services that feature your trademark to ensure that they meet consumers' expectations in terms of quality. Failure to do so can lead to a "naked" trademark license and the loss of your protective trademark rights.

How to Avoid Having to Refile Your Trademark

If you're wondering how you can avoid refiling your trademark, the answer is simple: file it correctly the first time around. Filing a trademark isn't inherently difficult, but when doing so, it's very important that certain aspects are filled out accurately in your application. If any information is missing or incorrect, the trademark application may be considered "void ab initio" or void from the beginning, requiring you to file again.

To avoid this, make sure that the information you provide in the application is accurate and complete, including the ownership of the trademark. For instance, if a corporation has multiple shareholders, it should not file under the President's personal name. The rightful owner should be the one/entity that ultimately controls the trademark and the associated goods/services.

It is also important to ensure that the goods and/or services description is precise. For example, if you sell electronic products, you should not file for research and development services despite having a research and development department. The goods/services description should reflect the goods/services you offer to customers, not the departments within your business.

Additionally, providing accurate dates of first use when filing for a trademark is crucial. The USPTO requires two dates to be specified - the date of first use anywhere and the date of first use in interstate commerce. Contact our trademark law office today to learn more about having accurate dates on your filing paperwork.

 Trademark Lawyer Brighton And Hove, East Sussex
 Trademark Firm Brighton And Hove, East Sussex

What Makes an Online Trademark Attorney Great?

At Sausser Summers, PC, we often get questions about how to distinguish run-of-the-mill consultants and others from great trademark attorneys. After all - when you're looking for an attorney to file or prosecute your business trademark, you should know their qualifications. Here are three ways you can separate the proverbial wheat from the chaff when it comes to trademark attorneys.

It's crucial to seek legal advice from a licensed trademark lawyer rather than relying on advice from non-professionals like trademark consultants. The USPTO even recommends hiring an attorney to help with the trademark process. Although trademark consultants may provide advice on trademark availability or name marketability, they cannot file the trademark for you or offer legal advice. According to the Rules of Practicing in trademark cases, "Individuals who are not attorneys are not recognized to practice before the Office in trademark matters." This rule applies to individuals who assist trademark applicants.

When searching for a trademark attorney, it's important to find someone with a strong background in trademark law. Look for an attorney who specializes in this area and has significant experience handling trademark-related cases. Avoid lawyers who don't have expertise in this field, as they may not be able to provide the guidance and support you need.

Ensure your attorney provides updates throughout the trademark registration process to avoid missing deadlines, including responding to any Office actions within six months. Failure to do so can result in trademark abandonment. The USPTO will only correspond with the listed attorney of record, so make sure your attorney keeps you informed.

In summary:

  • Be sure you're using a licensed trademark attorney helping clients in Brighton and Hove, East Sussex.
  • It's best to work with a trademark lawyer who has years of experience filing trademarks.
  • Ensure that your trademark lawyer is willing to provide ongoing notifications relating to your trademark application process.
 Trademark Registration Lawyer Brighton And Hove, East Sussex

Trademark Attorneys Working Hard for You

Building your brand and gaining recognition for it is a significant achievement, and it's important to protect it. However, there are certain pitfalls and mistakes that can arise, causing you to lose your rights to the mark that represents it. By working with knowledgeable trademark attorneys, you can avoid these issues and file your trademark successfully.

With an A+ rating from the Better Business Bureau (BBB), Sausser Summers, PC, offers comprehensive guidance, strategic advice, and reliable representation for a variety of trademark matters. Our attorneys have years of real-world experience and, having registered countless trademarks with the USPTO, provide our clients with individualized representation when they need it most.

If you're looking for skilled, adept, and experienced counsel, look no further than our trademark law firm. Contact us today to schedule your initial consultation and learn how we can help you safeguard your brand.

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At BNJC, the future is Brighton and Hove

Conceived as a beacon of Jewish life in Brighton and Hove, BNJC has made significant strides toward its vision of fostering a thriving Jewish community on the East Sussex coast.“Our vision is to ensure a vibrant, strong and growing Jewish community in Brighton,” says its CEO Marc Sugarman. “We aspire for BNJC to serve as a valuable resource for the Jewish community nationally and internationally.”While acknowledging the progress made over the last 12 months – the stylish hub boasts residential and ...

Conceived as a beacon of Jewish life in Brighton and Hove, BNJC has made significant strides toward its vision of fostering a thriving Jewish community on the East Sussex coast.

“Our vision is to ensure a vibrant, strong and growing Jewish community in Brighton,” says its CEO Marc Sugarman. “We aspire for BNJC to serve as a valuable resource for the Jewish community nationally and internationally.”

While acknowledging the progress made over the last 12 months – the stylish hub boasts residential and holiday homes, a synagogue, cultural activities and educational programmes – Sugarman remains grounded, recognising that the journey towards fulfilling the dream is ongoing. “On some level, we are only now getting to the starting blocks. For example, we have only learnt through being here, the size of the team we need to run BNJC properly.”

Sugarman says that they are “gearing up” to open the hub’s restaurant, Novellino Brighton, for three meals a day, every day of the week, including Shabbat, from June. “We have not, for a variety of reasons, been able to offer that level of consistency [yet], but I am glad to say that we will soon be in a position to do so. That takes significant resource, teamwork and desire. So, if we are no longer taking baby steps, we are still taking toddler steps”.

In its inaugural year, BNJC has become a multi-faceted centre of Jewish life, offering a diverse array of services and facilities tailored to meet the needs of the local and wider community.

The aforementioned restaurant, led by chefs Yanir Mrejen and George Afentakis, is at the centre of BNJC, blending Mediterranean flavours with Jewish tradition to create a unique dining experience. The Orthodox synagogue, under the guidance of Rabbi Hershel Rader and initiatives like Shoresh Nursery and the gym have catered to the diverse needs of community members of all ages.

The brainchild of Tony Bloom MBE, chairman of Brighton & Hove Albion FC, and Marc Sugarman himself, the BNJC was built on the site of Brighton and Hove Hebrew Congregation and the idea to redevelop the old shul received the blessing of the Chief Rabbi, Sir Ephraim Mirvis, in September 2017.

“Tony and I grew up in Brighton, and we are here very often,” says Sugarman. “Jewish Brighton is our identity. Brighton is beautiful and our Jewish heritage is also beautiful – a Jewish Brighton is just too valuable to risk losing. So, to create something unique and inspirational, rather than seeing the community slowly dwindle, seemed the right thing to do. Tony’s financial commitment to the project since its inception in 2015 is extraordinary – I do not think there is anything like it in Europe.”

Marc Sugarman, the CEO of BNJC, reflects on the Jewish hub's first year (Photo: Sophie Sheinwald)

According to Mr Sugarman, collaboration has been a cornerstone of BNJC’s success, with partnerships extending beyond the Jewish community to include local organisations and institutions, such as the adjacent St. Christopher’s School and various engagements with the broader community through cultural events and educational initiatives. “We have also started to build strong relations with the local council, with our local MP Peter Kyle’s office and with the important forums which represent residential associations in the neighbourhood. They are showing a real interest, and we are excited to try and support them. Our goal is to be a ‘community of communities’, welcoming individuals from all backgrounds.”

The resilience of BNJC was tested in the aftermath of the tragic events of October 7th, a day that both changed – and mobilised – the community.

BNJC opened its doors to provide support to Israeli families and reaffirmed its commitment to solidarity with Israel. “October 7th changed everything,” Sugarman reflects. “It was a defining moment that underscored the importance of our unity and resilience.”

Looking ahead, Sugarman is optimistic about BNJC’s role in shaping the future of Jewish life in Brighton and Hove and he invites people from near and far to experience the warmth and vibrancy of the hub first hand.

As BNJC embarks on its second year, the focus remains on growth, innovation and community building, says Sugarman. “Brighton is more than just a city; it’s a community.

“Our centre embodies the spirit of inclusivity and celebration that defines our identity. Please don’t be a stranger. Come and be a part of something truly special.”

bnjc.co.uk

@bnjcbrighton

A marriage of inconvenience – Brighton told to work with West Sussex on economic growth

Council leader Bella Sankey has criticised the government for telling Brighton and Hove City Council to form a local growth hub with neighbouring West Sussex County Council.The Labour councillor said yesterday (Thursday 25 April): “We completely oppose the government’s plans for West Sussex and Brighton and Hove to become one ‘functioning economic area’.“Not only are the economies of Brighton and Hove and West Sussex clearly distinct and operate across different geographies, Brighton and Hove is a ...

Council leader Bella Sankey has criticised the government for telling Brighton and Hove City Council to form a local growth hub with neighbouring West Sussex County Council.

The Labour councillor said yesterday (Thursday 25 April): “We completely oppose the government’s plans for West Sussex and Brighton and Hove to become one ‘functioning economic area’.

“Not only are the economies of Brighton and Hove and West Sussex clearly distinct and operate across different geographies, Brighton and Hove is a city that drives jobs and investment across a larger functioning economic area.

“The government’s decision is so illogical that I can only conclude that this is one of the many last-ditch attempts by this failing Tory government to bolster its support in the counties to the detriment of our city.

“I have written to the minister and requested a rethink of this approach and will continue to lobby on behalf of our city.”

The marriage of inconvenience has been brought about by the government’s decision to stop funding local enterprise partnerships (LEPs) including Coast to Capital (C2C).

C2C covers an area that includes not just Brighton and Hove and West Sussex but the Lewes district as well as East Surrey, with Gatwick airport at the heart of the area.

In their place, the government wants regional growth hubs made up functioning economic areas with a minimum population of 500,000.

It was this proposal that prompted Councillor Sankey to speak out as the council’s Strategy, Finance and City Regeneration Committee met for the last time before the council scraps its decision-making policy committees in favour of a cabinet set up.

Brighton and Hove and West Sussex will be expected to come up with arrangements for local economic planning that enable business to be represented as well as to deliver some government programmes.

Projects supported by the LEP included £12 million towards the work that is under way at Black Rock, £1.5 million towards faster broadband infrastructure, known as the Brighton fibre ring, and £3 million towards the Corn Exchange restoration.

The LEP also awarded funding of £7 million towards the Advanced Engineering Centre, in Brighton, channelled grants to the council for the revamp of the area from The Level to the sea, now known as Valley Gardens and loaned £4 million to the Brighton i360.

The government has said that, as LEPs were set up as private enterprises, they may choose to continue operating.

The council is also a member of the Greater Brighton Economic Board which covers council areas from Arun to Lewes and from Brighton and Hove to Crawley. The economic board has not met in public since last July.

East Sussex, Brighton & Hove and West Sussex partnership secures national tourism status

An ambitious bid by East Sussex County Council, Brighton & Hove City Council and West Sussex County Council to form a Local Visitor Economy Partnership (LVEP) to boost the region’s visitor economy has been approved by VisitEngland.The new East Sussex, Brighton & Hove and West Sussex LVEP will see the partnership collaborating on ways to sustainably grow the visitor economy, attract more leisure and business visitors, inward investment and access to funding.Tourism is a key sector across Sussex. Pre-COVID, tourism ...

An ambitious bid by East Sussex County Council, Brighton & Hove City Council and West Sussex County Council to form a Local Visitor Economy Partnership (LVEP) to boost the region’s visitor economy has been approved by VisitEngland.

The new East Sussex, Brighton & Hove and West Sussex LVEP will see the partnership collaborating on ways to sustainably grow the visitor economy, attract more leisure and business visitors, inward investment and access to funding.

Tourism is a key sector across Sussex. Pre-COVID, tourism generated over 62 million visitors a year, contributing £5 billion to the local economy and supporting 74,000 FTE jobs.

East Sussex, Brighton & Hove and West Sussex LVEP will be able to access expert advice, dedicated toolkits and VisitEngland’s training programmes on product distribution, accessibility, business support and marketing, and the opportunity to bid for potential national funding streams.

The new LVEP will develop a Strategy for Growth for the tourism sector led by the LVEP Board. The Leaders of the three local authorities have invited Hedley Swain, Chief Executive Brighton & Hove Museums, to chair the new LVEP board and Mardi Roberts, Director of Communications, Ridgeview Estate Winery, to act as Vice Chair.

Establishing a pan-Sussex collaborative approach will be core to the success of the new LVEP framework for Sussex. The partnership will embrace local visitor destinations, District & Boroughs, and businesses, to take forward the plan for growth to support sector recovery and sustainable growth and raise the profile of Sussex as a national and international visitor destination.

Hedley Swain, Chair of East Sussex, Brighton & Hove and West Sussex LVEP Board, says: “This is an exciting time for East Sussex, Brighton & Hove and West Sussex LVEP and we look forward to working with partners to develop and deliver the new tourism growth strategy, setting out a target of £2.5bn growth by 2030.

“We welcome the opportunities offered by the LVEP to work nationally with VisitEngland to the benefit of the industry across Sussex, including a strategic channel of communication to national bodies, access to targeted business support and training programmes, and marketing and travel trade activities.”

Councillor Keith Glazier, Leader of East Sussex County Council, says: “To hear the application for East Sussex, Brighton & Hove and West Sussex LVEP accreditation has been successful is great news and we welcome the opportunity to improve ways of working with destinations, opening new opportunities and benefits for Sussex.

“The LVEP accreditation comes at an opportune moment following the opening of our section of the King Charles III coastal path and the world-renowned Turner Prize being hosted in Eastbourne until 14 April 2024.”

Councillor Bella Sankey, Leader of Brighton & Hove City Council, says: “I am really excited about our LVEP accreditation which recognises the opportunities for growing the tourism sector in Brighton & Hove, East and West Sussex.

“Combining the vibrancy and diversity of Brighton & Hove with the amazing countryside and coast, culture and heritage, food, drink and hospitality across the region, we offer an outstanding visitor experience.

“We are looking forward to deepening our joint working for the economic success of all communities in our partnership.”

Councillor Paul Marshall, Leader of West Sussex County Council, says: “We welcome the opportunity for the East Sussex, Brighton & Hove and West Sussex LVEP to work directly with VisitEngland.

“Tourism is important to the region and West Sussex County Council has a long-standing commitment to the visitor economy. It offers a key opportunity for growth through collaboration, we are proud to continue this approach and to elevate the profile of our wonderful county as the destination of choice for national and international visitors.”

Andrew Stokes, VisitEngland Director, says: “Local Visitor Economy Partnerships (LVEPs) are at the heart of transforming the visitor economy landscape in England and we are delighted East Sussex County Council, Brighton & Hove City Council and West Sussex County Council worked together on the partnership bid.

“There is an incredibly diverse visitor sector across the region, where past and present blend, from vibrant Brighton & Hove city to rustic hamlets, iconic coastal views, outstanding cultural attractions, a stunning National Park, and a growing wine tourism offer – all proudly supported by creative and welcoming communities.

“The new LVEP will lead on the sustainable growth of the visitor economy and ensure the region is a compelling leisure and business visitor destination to the national and international markets.”

Palmito, Hove, East Sussex: ‘An intoxicating bombardment’ – restaurant review

The menu ranges through all the owner’s favourite things from Latin American, southern Europe and south Asia, plus anywhere else that happens to float his boatPalmito is a tiny, semi-orderly explosion of flavour on the Brighton/Hove border, and reserving one of its 20 seats is already a battle, so nobody living nearby will thank me for visiting. It sits on the site of a former takeaway, now va-va-voomed with pink paint and fair...

The menu ranges through all the owner’s favourite things from Latin American, southern Europe and south Asia, plus anywhere else that happens to float his boat

Palmito is a tiny, semi-orderly explosion of flavour on the Brighton/Hove border, and reserving one of its 20 seats is already a battle, so nobody living nearby will thank me for visiting. It sits on the site of a former takeaway, now va-va-voomed with pink paint and fairy lights, but there’s still only enough room to swing a small shrew without sweeping its whisker through someone’s Colombian rocoto chilli salsa.

This is a sort-of Latin American restaurant – or at least the cocktails and the soundtrack are. Pineapple and jalapeño mezcalitas were on the menu when we went, alongside cachaça cristalina and velvet falernum caipirinhas, but then the pre-dinner snacks included lentil papad with plum chutney, which is decidedly Indian, albeit with a condiment redolent of my gran’s linen cupboard, which brimmed with homemade preserves.

You are on a journey at Palmito. The menu is a vast scroll of text, allowing the place’s founder, Diego from Ecuador, to range through all his favourite dishes from Latin America, southern Europe and south Asia, plus anywhere else that happens to float his boat. Heritage tomato, beetroot and feta za’atar salad sits alongside nectarines with pistachio tahini, along with a scattering of fritters, spreads and relishes that wouldn’t look out of place in a 1970s Cranks cookbook, only for the pudding list to feature a spin on a home-counties eton mess.

Palmito’s USP, I feel, is this jumbled yet delicious poetry, an intoxicating bombardment of 24 different small plates: on the day we went, the choice included “grilled spiced chicken thigh with turtle bean and chorizo menestra and spring greens” and “grilled oyster mushrooms anticucho with cannellini hummus and kohlrabi salad”. That nectarine, for example, came in fat slices, grilled and served with green pistachio tahini on charred endive and a pomegranate dressing, and was sweet and bitter and burnt and fruity all at once.

Many dishes are vegan, so this is definitely a place to take someone who is tired of the meat-free options available elsewhere: roast harissa cauliflower with black pepper grapes or crisp celeriac masala with stuffed padrón peppers and tamarind chutney, say, should tick that box. Meat eaters, meanwhile, will find happiness in longhorn beef steak anticucho for a shockingly reasonable £15 that comes flanked by grilled potatoes and doused with Peruvian aji panca pepper paste and coriander sauce.

It wasn’t all plain sailing. We’d ordered parippu moong lentil coconut dal with roast butternut squash and a flatbread, and the bread arrived 27 minutes after the dal. Together, they’d have been showstopping; separately, they were still magnificent: beautiful, silky dal with chunks of sweet squash, and pillowy bread doused with good olive oil.

Does Palmito need to offer quite so many things? Probably not – they could get away with cutting the menu by two-thirds, and make it less erratic and with fewer pivots, but that wouldn’t be anywhere near as big, bold and frothy. They’d definitely serve more people, and faster, but where’s the fun in that? Palmito’s vibe is thoughtful and designed to pack as much of a punch on the plate as possible. And, right now, when your server asks, “Any questions?” the absolute honest answer is, “Yes, I have about 15, actually, but I’ve decided to ask you just to surprise me.”

I drank a booze-free sangria made with red grape and orange kombucha and Three Spirit Livener and attempted, poorly, not to listen in on the rather close next-door tables. All I will say about that is: “No, it’s not a hot flush – it is warm in Palmito when the door is shut”, and “Yes, your neighbour’s daughter is in the wrong for making her evening-only wedding guests use a pay bar.” Lack of privacy will always be an issue in such compact and bijou places, but it’s clearly not hindering the footfall here, because people kept coming to the door to eye up whether we were on mains or dessert, and hoping to take our table.

As our plates arrived, never predictable or half-hearted, there was a sense that each hand-dived scallop and plate of Keralan chicken had been made simply how the chef fancied it that night; that this particular concoction may well never be repeated. Palmito is ever-changing, and leans heavily on what it can get hold of, so those plums I mentioned earlier popped up in various sauces as well as in the eton mess. If you were plum-phobic, though, that night there was also a boozy, grilled banana with rum baba and banana creme.

It was a little Latin America with a dash each of Lyon and Leighton Buzzard, and I wouldn’t have changed a thing. I’d love to go back, but somehow I sense Palmito will now be even busier.

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