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Providing U.K. trademark services throughout the U.K. and across the globe.
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File a Trademark for $399 + $250 Government Filing Fee

Trademark Attorney Working With Clients in Huddersfield Town, WestYorkshire

If you're an entrepreneur, you know that protecting your intellectual property should be high on your list when it comes to safeguarding your company. However, as a successful business owner, you also know the steps and costs of filing a trademark in the U.K. can be expensive and arduous.

This conundrum can be even more overwhelming for new business owners who want to do everything possible to minimize the price of securing trademarks. They try to handle complicated tasks like trademark registration on their own, which can be a big mistake - especially when juggling the day-to-day tasks of running a business. You may be thinking, "But what about those set-it-and-forget-it services you can find online? All you have to do is plug in your info, and you're done." Using pre-made templates for trademark filing can be tempting, but doing so can leave you with inadequate protection and hurt you in the long run.

So, what is the easiest, most cost-effective route to consider that also minimizes legal risk? The truth is, before you spend money on an online filing service, it's best to consult with a trademark attorney working with clients in Huddersfield Town, WestYorkshire.

At Sausser Summers, PC, our experienced trademark attorneys can help you understand the trademark process step by step. We can even help with U.K. trademark filing, U.K. trademark responses, and U.K. trademark renewals at a price you can actually afford. That way, you can make an informed decision regarding your business without having to break the bank.

Sausser Summers, PC: Simplifying the U.K. Trademark Process

Hiring an attorney can be a daunting task, but at Sausser Summers, PC, our goal is to make the process as simple and seamless as possible for you. That's why we offer a straightforward checkout service. First, you choose your flat fee trademark service and fill out a short questionnaire. Then, we will contact you within 24 hours to discuss the details of our service. From there, one of our experienced trademark attorneys will get to work on your behalf.

Using a trademark attorney for filing in Huddersfield Town, WestYorkshire, can significantly increase your chances of a successful registration. The U.K. government recommends hiring a trademark attorney to help with your application, and our team of trademark lawyers is dedicated to meeting your needs. In fact, we help ensure your application is filed correctly the first time so you can get on with your life and avoid legal risks.

At Sausser Summers, PC, we work closely with our clients to understand their needs and provide them with sound professional advice. We never offer incomplete services, such as simply filing for registration, because that would leave you open to legal risks. You can rely on us to handle your intellectual property matters, and our flat fee services can help protect your business in a simple, straightforward, and affordable way. It's really that simple.

In terms of filing a U.K. trademark, we provide an easy three-step process to protect your intellectual property:

1. You provide your trademark info to our team via an online form.

2. Our team performs a comprehensive trademark search. This search ensures that no other marks will prevent you from registering your trademark in the U.K. Once performed, we'll send you a legal opinion letter that details our findings.

3. Sausser Summers, PC, files your U.K. trademark application. We are then listed as your Attorney of Record on file. From there, we'll provide ongoing updates regarding the status of your trademark as it works through the registration process.

The bottom line? At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.

Online Trademark Attorney Huddersfield Town, WestYorkshire
The bottom line?

At Sausser Summers, PC, we give both new and seasoned business owners an easy, efficient, cost-effective way to protect the one asset that sets them apart from others: their name.

Do I Really Need a Trademark Attorney for Protecting My Business in Huddersfield Town, WestYorkshire?

It's not necessary to be a lawyer in order to apply for a trademark. Anyone can submit a trademark application to the U.K. Patent and Trademark Office (USPTO). However, registering a trademark involves more than just filling out a form. It's essential to conduct thorough research, accurately identify and clearly explain your trademark to ensure it receives adequate protection. And even after securing a trademark, you've got to monitor it consistently to make sure it's free from infringement.

The big takeaway here is that it's always a good idea to work with a trademark attorney to protect the intellectual property that you've worked so hard to establish. According to the Wall Street Journal, applicants are approximately 50% more likely to secure their trademark than people who file applications on their own. If your trademark application is rejected by the USPTO, you will need to revise and refile it, incurring additional filing fees. To avoid delays and extra costs, it is best to have a trademark lawyer help you get it right the first time.

Additional Benefits of Using a Trademark Attorney

Great trademark attorneys (like those you'll find at Sausser Summers, PC) will help with every step of filing and enforcing your trademark. Some additional benefits include the following:

Check to see if your proposed trademark is registered by another entity.

Conduct research to see if another business is using the trademark for which you're applying.

Provide advice and guidance on the strength of your trademark.

Draft and submit your trademark applications and application revisions.

Advice and guidance regarding trademark maintenance and protection.

Monitor the market for unauthorized use of your trademark.

Trademark enforcement to protect you against infringement.

Online Trademark Lawyer Huddersfield Town, WestYorkshire

Curious whether our trademark attorney services are right for you and your business? Contact Sausser Summer, PC, today. Let's talk about what you need, and how we can help.

What About Online Filing Services?

Online services, can provide you with basic assistance in filing your trademark. However, they will never be a legitimate substitute for an experienced trademark attorney helping clients in Huddersfield Town, WestYorkshire.

Trademark Attorney Huddersfield Town, WestYorkshire

Although online filing services offer a step-by-step process, they take a one-size-fits-all approach to preparing legal documents. Even their advanced service only provides basic attorney assistance in completing your paperwork and helping with minor roadblocks. Online filing services' disclaimer highlights the many limitations of its services, including the fact that communications are not protected by attorney-client privilege. In addition, online filing services cannot provide advice, explanations, opinions, recommendations, or any kind of legal guidance on possible legal rights, remedies, defenses, options, selection of forms or strategies.

In other words, online filing services can offer you the necessary forms and point you in the right direction, but they cannot customize their services to your specific needs or help you with serious complications that may arise.

For the most comprehensive trademark service and protection, it's always wise to work with highly rated trademark lawyers, like you'll find at Sausser Summers, PC.

Understanding Trademarks Over Time

Trademarks in the U.K. can last indefinitely, but did you know that clients in Huddersfield Town, WestYorkshire can file a trademark online, only to lose protection in some circumstances? Trademarks differ from patents and copyrights in that they do not have an expiration date. However, to prevent the cancellation of a trademark, you must maintain it. To ensure that your trademark remains protected, you must actively use it in commerce and renew it with the USPTO every ten years.

The Lanham Act tells us that "use in commerce" is the legitimate use of a trademark in the ordinary course of trade. In other words, you cannot register a trademark solely to reserve the rights to it in the future. In most cases, a trademark must be used continuously in connection with the goods or services it is registered for.

Trademark Law Firm Huddersfield Town, WestYorkshire

Steps to Renew Your Trademark

Trademarks are registered with the USPTO and generally need to be renewed every ten years. However, there is one crucial exception that you should be aware of. Within the first ten years of owning a trademark, you must file for renewal between the fifth and sixth year from the date of your initial registration.

During this renewal period, you are required to submit a Section 8 declaration, a specimen that shows how the mark is being used, and pay the required fee. You can also apply for Section 15 Incontestability status, which can strengthen your trademark rights. This application, although not mandatory, can make it harder for others to challenge your ownership of the mark.

After the first renewal, which falls between the fifth and sixth year of ownership, the next renewal filing is due between the ninth and tenth year, and then every tenth year thereafter. In the ninth year you will need to file a Section 8 declaration, attesting to your use of the mark or excusable nonuse. You've also got to file a Section 9 renewal application before the end of the tenth year to keep your registration active.

It is worth noting that the USPTO provides a six-month grace period if you fail to renew your mark within the required time frame, but it is best not to rely on it. If you don't file within the grace period time limits, the USPTO will cancel and expire your mark.

By hiring trademark attorneys helping clients in Huddersfield Town, WestYorkshire, you can avoid the pitfalls and mistakes that can arise and cause you to lose your rights to the mark that represents it.

Losing Your Trademark Rights Through Abandonment

In the event that you stop using your trademark and have no plans to resume using it in commerce, it may be considered abandoned by the USPTO. This could result in the loss of your protective rights to the mark. Typically, a trademark is assumed to be abandoned if it has not been used for three years. However, you may be able to refute this presumption by providing evidence that you intend to use the mark again in the future.

Losing Your Trademark Rights Through Inappropriate Licensing

In addition to trademark abandonment, you should also be wary of improper licensing. It's important to remember that once you allow someone else to use your trademark, you must keep an eye on how they use it. You should monitor the products or services that feature your trademark to ensure that they meet consumers' expectations in terms of quality. Failure to do so can lead to a "naked" trademark license and the loss of your protective trademark rights.

How to Avoid Having to Refile Your Trademark

If you're wondering how you can avoid refiling your trademark, the answer is simple: file it correctly the first time around. Filing a trademark isn't inherently difficult, but when doing so, it's very important that certain aspects are filled out accurately in your application. If any information is missing or incorrect, the trademark application may be considered "void ab initio" or void from the beginning, requiring you to file again.

To avoid this, make sure that the information you provide in the application is accurate and complete, including the ownership of the trademark. For instance, if a corporation has multiple shareholders, it should not file under the President's personal name. The rightful owner should be the one/entity that ultimately controls the trademark and the associated goods/services.

It is also important to ensure that the goods and/or services description is precise. For example, if you sell electronic products, you should not file for research and development services despite having a research and development department. The goods/services description should reflect the goods/services you offer to customers, not the departments within your business.

Additionally, providing accurate dates of first use when filing for a trademark is crucial. The USPTO requires two dates to be specified - the date of first use anywhere and the date of first use in interstate commerce. Contact our trademark law office today to learn more about having accurate dates on your filing paperwork.

Trademark Lawyer Huddersfield Town, WestYorkshire
Trademark Firm Huddersfield Town, WestYorkshire

What Makes an Online Trademark Attorney Great?

At Sausser Summers, PC, we often get questions about how to distinguish run-of-the-mill consultants and others from great trademark attorneys. After all - when you're looking for an attorney to file or prosecute your business trademark, you should know their qualifications. Here are three ways you can separate the proverbial wheat from the chaff when it comes to trademark attorneys.

It's crucial to seek legal advice from a licensed trademark lawyer rather than relying on advice from non-professionals like trademark consultants. The USPTO even recommends hiring an attorney to help with the trademark process. Although trademark consultants may provide advice on trademark availability or name marketability, they cannot file the trademark for you or offer legal advice. According to the Rules of Practicing in trademark cases, "Individuals who are not attorneys are not recognized to practice before the Office in trademark matters." This rule applies to individuals who assist trademark applicants.

When searching for a trademark attorney, it's important to find someone with a strong background in trademark law. Look for an attorney who specializes in this area and has significant experience handling trademark-related cases. Avoid lawyers who don't have expertise in this field, as they may not be able to provide the guidance and support you need.

Ensure your attorney provides updates throughout the trademark registration process to avoid missing deadlines, including responding to any Office actions within six months. Failure to do so can result in trademark abandonment. The USPTO will only correspond with the listed attorney of record, so make sure your attorney keeps you informed.

In summary:

  • Be sure you're using a licensed trademark attorney helping clients in Huddersfield Town, WestYorkshire.
  • It's best to work with a trademark lawyer who has years of experience filing trademarks.
  • Ensure that your trademark lawyer is willing to provide ongoing notifications relating to your trademark application process.
Trademark Registration Lawyer Huddersfield Town, WestYorkshire

Trademark Attorneys Working Hard for You

Building your brand and gaining recognition for it is a significant achievement, and it's important to protect it. However, there are certain pitfalls and mistakes that can arise, causing you to lose your rights to the mark that represents it. By working with knowledgeable trademark attorneys, you can avoid these issues and file your trademark successfully.

With an A+ rating from the Better Business Bureau (BBB), Sausser Summers, PC, offers comprehensive guidance, strategic advice, and reliable representation for a variety of trademark matters. Our attorneys have years of real-world experience and, having registered countless trademarks with the USPTO, provide our clients with individualized representation when they need it most.

If you're looking for skilled, adept, and experienced counsel, look no further than our trademark law firm. Contact us today to schedule your initial consultation and learn how we can help you safeguard your brand.

Latest News Near Me Huddersfield Town, WestYorkshire

Liam Manning savours 'special feeling' after Huddersfield Town's dramatic win at Peterborough United

Huddersfield Town head coach Liam Manning was left to savour the “special feeling” of victory after his side edged past Peterborough United.Manning’s reign has got off to a strong start but the Terriers have not been taking the easy route to victories.After beating Bradford City and Luton Town with 10 men, Huddersfield allowed a two-goal lead to slip away against Posh.However, Cameron Humphreys struck in the 89th minute to ensure three points were going back to West Yorkshire.Liam Manning’...

Huddersfield Town head coach Liam Manning was left to savour the “special feeling” of victory after his side edged past Peterborough United.

Manning’s reign has got off to a strong start but the Terriers have not been taking the easy route to victories.

After beating Bradford City and Luton Town with 10 men, Huddersfield allowed a two-goal lead to slip away against Posh.

However, Cameron Humphreys struck in the 89th minute to ensure three points were going back to West Yorkshire.

Liam Manning’s verdict

Manning said: “We’ve not made it easy on my heart this week. When we’ve had a week like we have, after getting through extremely tough games against teams that are around us, and obviously Peterborough are on a really good run of form…to come away with nine points is incredible.

“We have to give the lads a huge amount of credit. To go from two up, to then get back to 2-2, the way we responded just speaks volumes about the group again.

“Whether it’s subs coming on, or people coming into the squad being ready to have an impact, when you look at the week we’ve had, we couldn’t have had a probably better example of it.

“That’s an experience that will help us in the future. It takes two seconds to score a goal, so like we said to the lads, we haven’t got time to feel sorry for ourselves. You have to keep fighting to the end. Never give up, and you get rewards.

“We should never, ever turn your nose up at three points. It’s a special feeling. I’m sure the lads will go home and hopefully have a beer or two and enjoy their weekend.”

Luke Williams reflects

Lasse Sorensen and Radinio Balker had put Huddersfield two goals up before Peterborough fought back through Kyrell Lisbie and James Dornelly.

Posh boss Luke Williams was left to rue a “big blow” after seeing Humphreys undo his side’s good work.

He said: “It was such a tough game, but I was so impressed with the response after conceding the second goal. I really feel for the players, because I think they deserve the point. That’s a big blow for us.

“You can’t always play your best. I’ve never doubted their quality, their talent, their commitment to the team, far from it, not one bit. They’ve done fantastically well.

“But their last goal is avoidable because it’s a marking issue and I don’t think there was something so clever that it was difficult to get to grips with what they’d done, because they make a trick action or something and free up the play.

“There’s a ball slung into the box, and a player has got across one of ours and got the first contact. It’s tough to take that – and, of course, it happens at all levels in football, but when you’re on the receiving end, it hurts.”

Sunday clear out plunges Lindley into lockdown as bomb squad descends

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town ...

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Lindley is a suburb of Huddersfield, situated approximately two miles north west of Huddersfield town centre. Lindley is the location of Huddersfield's main hospital, the Huddersfield Royal Infirmary, which was opened in 1967 after ten years of construction.

The name Lindley is said to have come from the Saxon word, "Flax Meadow" and is believed to have been established by the Angles in the 600s as a farming community.

Huddersfield Town captain Ryan Ledson gives Bradford City 'turn around' verdict

The Terriers host the Bantams at the Accu Stadium in a big Yorkshire derbyHuddersfield Town skipper Ryan Ledson believes there is “no better game” than Saturday's West Yorkshire derby against Bradford City for his side to get their season back on track.The Terriers host the Bantams at the Accu Stadium in a lunchtime kick-off, in what will be new head coach Liam Manning’s first game in charge.Town head into the derby under new management following Lee Grant’s sacking, with ...

The Terriers host the Bantams at the Accu Stadium in a big Yorkshire derby

Huddersfield Town skipper Ryan Ledson believes there is “no better game” than Saturday's West Yorkshire derby against Bradford City for his side to get their season back on track.

The Terriers host the Bantams at the Accu Stadium in a lunchtime kick-off, in what will be new head coach Liam Manning’s first game in charge.

Town head into the derby under new management following Lee Grant’s sacking, with the former boss dismissed after Saturday’s 3-1 defeat at Burton Albion.

The club have moved quickly to secure their replacement, with the Terriers turning to ex-MK Dons, Oxford United, Bristol City and Norwich City head coach Manning.

The 40-year-old has had spells at the top end of League One with MK Dons and Oxford, while the head coach guided Bristol City to the Championship play-off places last campaign. However, Manning was sacked by Norwich in November with his side second from bottom in the second tier.

The new boss now inherits a side who are sixth in the League One table, level on points with seventh-placed Luton Town and ten points adrift of the automatic promotion places.

Town are seven points behind Saturday's visitors, who also have two games in hand, while the Bantams were 3-1 winners in the reverse fixture in September.

Speaking following Saturday’s loss at Burton, Ledson told BBC Radio Leeds: “I’ve said in there (the dressing room), we’ve got 19 games to go, and no better game than next weekend to really turn our season around.

“We know how much that means, and after what happened last time, I think the best thing will be to get in, work hard this week, and really go for it next weekend, and that can change a season that game.”

Huddersfield Town into last 8 of the League Trophy after 3 - 0 Rotherham win

Will Alves, Lasse Sorensen and Cameron Ashia all netted for HuddersfieldAuthor: Matt SoanesHuddersfield Town have booked their place in the quarter finals of the League Trophy, thanks to a 3 - 0 win over Rotherham United last night.The Terriers were 2 - 0 up at the break thanks to goals from Will Alves and Lasse Sorensen, with Cameron Ashia adding a third to seal a dominant display at the Accu Stadium.The last 8 continues to take shape, with Port Vale getting past Bolton, Swindon beating Luton, Stockport County wi...

Will Alves, Lasse Sorensen and Cameron Ashia all netted for Huddersfield

Author: Matt Soanes

Huddersfield Town have booked their place in the quarter finals of the League Trophy, thanks to a 3 - 0 win over Rotherham United last night.

The Terriers were 2 - 0 up at the break thanks to goals from Will Alves and Lasse Sorensen, with Cameron Ashia adding a third to seal a dominant display at the Accu Stadium.

The last 8 continues to take shape, with Port Vale getting past Bolton, Swindon beating Luton, Stockport County winning against Harrogate and Plymouth coming out on top 4-3 against Bristol Rovers.

Doncaster Rovers also also into the quarter finals thanks to a 3-1 over Fleetwood.

AFC Wimbledon knocked West Ham's U21s out 4-2 on Monday night, with the victor of Northampton vs Walsall to complete the quarter finalists tonight.

Town Manager Lee Grant said: “We are obviously delighted with the result and the performance. It’s hugely important that we took the next step in the competition."

"The group have set their stall out this year, and we know that playing at home to League One rivals, and having to go to Lincoln in the last round are all important games, and not easy games.

“We made tonight look and feel easy because of the speed we played at, the intensity that we played at, and the dominance and control that the group were willing to impose onto the game. That was really good, and a really pleasing aspect of it.”

The draw for the next round will take place on Saturday.

First for all the latest news from across the UK every hour on Hits Radio on DAB, at hitsradio.co.uk and on the Rayo app.

'Your plans will wipe out the crown jewel of Huddersfield town centre'

Campaigners put forward new six-week plan for Huddersfield's historic marketCampaigners fear that Kirklees Council could wipe out Huddersfield’s "most successful attraction" if its plans for the open market go ahead, and are urging bosses to take a new approach.‌The group say that the future of the market could be resolved within six weeks, leading to a planning application that has the full support of traders, visitors and event organisers, but only if the council changes it...

Campaigners put forward new six-week plan for Huddersfield's historic market

Campaigners fear that Kirklees Council could wipe out Huddersfield’s "most successful attraction" if its plans for the open market go ahead, and are urging bosses to take a new approach.

The group say that the future of the market could be resolved within six weeks, leading to a planning application that has the full support of traders, visitors and event organisers, but only if the council changes its approach and works with them. So far more than 1000 people have signed a letter supporting the way forward proposed by campaigners.

The council secured £16.5m from the government’s Levelling Up Fund to revamp the historic market at Northumberland Street in 2023. Under its plans, which are awaiting a decision, the new-look market would place a greater emphasis on food and drink and provide a range of market stalls, outdoor market yard, and space for events.

But campaigners want the council to pursue a co-design process that "properly values" the expertise and experience of traders, market visitors, event organisers, architects and planners. They say that the local authority has been aware of their proposals since October 17, but has not responded.

Andrew Wilson, director of West Yorkshire think tank Same Skies, who drafted this potential solution and is coordinating the campaign, is a weekly shopper at the market. He said he felt there were two problems with the council's design process - the first being that there is “no recognition” of the strength of the current market, especially the Saturday collectables and second hand market.

Mr Wilson continued: "The Saturday market is the crown jewels of Huddersfield town centre. It is something that Huddersfield has got that nowhere else has, bringing in visitors and spending from all over the north of England and beyond. If your design is going to wipe out your most successful and unique tourist attraction, then that is bad design. Luckily the planning process is in place to stop bad design happening."

The second issue, according to Mr Wilson, is that the design process didn't draw on the expertise of the people who understand markets and what makes them successful. "The experts about markets are the people who make a living in them and buy from them,” he added. “Any good design process would be based on making the most of that knowledge.”

Mr Wilson made clear that such a process was different from a consultation and said that in his opinion, consultation is used as a tick box exercise when an institution has already decided what it’s going to do. He said the case of the open market proved his point.

He added: “The council claimed 100 per cent of traders supported their plans, but within 10 days of that claim, almost every trader had signed a letter objecting to the plans and calling for a constructive way forward. Clearly the so-called consultation failed to uncover the truth.”

According to Mr Wilson, the preparatory work done by architects will not be wasted because it has allowed a London-based firm to familiarise themselves with the physical aspects and social context of Huddersfield's unique open market. "I can't see any reason why the future of the market can't be resolved in six weeks,” he said. "It's only the failed design process that is getting in the way."

Lorraine Howell, who has been trading on the Saturday collectables and second hand market for more than 10 years, said there was complete agreement among traders about rejuvenating the market. "Everyone who loves the market knows the building needs some TLC." she said. "I could show David Shepherd, Kirklees Council's Director of Place, everything that needs some investment in 10 minutes."

"The council plan is for a food and drink market and events space but that is exactly the same as they are building in the old Queensgate market, which is five minutes walk away." Ms Howell pointed out that with the opening of the new Lidl there are no fewer than five national supermarket chains within 10 minutes walk of the proposed food and drink market.

She continued: "Is the market really going to survive by selling food and drink when it is surrounded by supermarkets? The council talks as though its designs for the new market are bound to be a success, but clearly there is good reason to doubt that."

Councillor Graham Turner, Cabinet Member for Regeneration and Finance, said previously: “Our markets aim to be family friendly, safe spaces which offer unique and personal shopping experiences. We want them to be a place full of opportunities to test ideas, eat, learn, be entertained and most importantly create a space that facilitates economic growth and support traders.

“Collaborating with the architects, we have developed plans to restore and improve the market to future proof it for generations to come. Huddersfield has and always will be a market town, these improvements will allow the market to continue being a key place for the people of Huddersfield to visit, and a space where local businesses can thrive for many more years to come.”

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Trademark Legal Fees Huddersfield Town, WestYorkshire

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